PlayStation Gamepad Buttons Cloud Formation
Burj Khalifa Adorns Gamepad Symbols
This PlayStation faux OOH advertisement features a symbolic skyline activation in Dubai, celebrating the UAE’s 52nd National Day. The video opens on a statue with a raised hand, forming the iconic three-finger salute, set against the Burj Khalifa under a clear blue sky.
Gradually, cloud formations appear above the tower, transforming into the recognisable PlayStation gamepad symbols: triangle, circle, X, and square, suspended overhead. The camera lingers on this composition, uniting the gestured hand, the landmark, and the digital-like icons in one aligned shot.
Using computer-generated imagery, this PlayStation faux OOH ad transforms the Dubai skyline into an impactful product showcase.
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FOOH Impact ScoreOutstanding
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