Midea Fridge Unveiled at Stadium
C
FOOH Impact Score
Improvable
S
A
B
C-Tier
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In this Midea CGI video, the scene begins with crowds gathered outside the Etihad Stadium as a blue cloth-draped canopy bearing the Midea logo is dramatically pulled away to reveal a Midea French Door refrigerator. The ad humorously reimagines a fan event by transforming the fridge’s interior into a stage for an ice sculpture of a soccer player, surrounded by neatly arranged fresh fruits in its cooling compartments. A captivating piece that masterfully blends humor and creativity with a memorable twist on premium appliance innovation.
