Midea Fridge Unveiled at Stadium

Ice Sculpture Unveiled at Etihad Stadium

This Midea CGI video opens with crowds gathered outside the Etihad Stadium. A blue cloth-draped canopy, featuring the Midea logo, is dramatically pulled away to reveal a Midea French Door refrigerator.

The advertisement humorously reimagines a fan event by transforming the fridge’s interior into a stage for an ice sculpture of a soccer player. This is surrounded by neatly arranged fresh fruits within its cooling compartments.

The piece blends humour and creativity, offering a memorable twist on premium appliance innovation.

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Credits

Brand:Midea

Metadata

Work Type: FOOH
Date posted:August 26, 2025
Source:Instagram