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Midea Fridge Unveiled at Stadium

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Credits

Brand: Midea

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Consumer Electronics & Technology

Country: United Kingdom

City: Manchester

Effects / Animations: Cloth, Large Objects, Reveal & Unboxing, Fire & Smoke

Surrounding: Etihad Stadium

Date posted: August 26, 2025

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In this Midea CGI video, the scene begins with crowds gathered outside the Etihad Stadium as a blue cloth-draped canopy bearing the Midea logo is dramatically pulled away to reveal a Midea French Door refrigerator. The ad humorously reimagines a fan event by transforming the fridge’s interior into a stage for an ice sculpture of a soccer player, surrounded by neatly arranged fresh fruits in its cooling compartments. A captivating piece that masterfully blends humor and creativity with a memorable twist on premium appliance innovation.

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