Balenciaga Giant Puma Sneaker Glides Through City
Sneaker Lands on a Bustling NYC Street
This Balenciaga FOOH campaign features a massive black and white Speedcat sneaker. It emerges between skyscrapers and stretches across multiple lanes of a bustling New York City street.
The giant shoe appears to have landed from above, transforming the urban canyon into a high-fashion runway. This amplifies the reimagined Speedcat design to an unbelievable scale.
Utilising augmented reality, this Balenciaga sneaker advertisement transforms everyday city architecture into a memorable display of brand storytelling. It highlights Balenciaga’s ability to merge luxury design with street-level spectacle.
B
FOOH Impact ScoreSolid
SAB-TierCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand:
Rendoll Giant Bag Lands in London
Pandora Nutcracker Pendant Towers on Ice-skating Rink
Drykorn Jacket Blowing Up on Rooftop
Printemps Steam Train Driving Through Buildings
Stuart Weitzman Sandal Floral Shower in NYC
Nykaa Fashion Sneakers Coming Out of Portal
JD Sports Giant Shoe Lands Near Man
DECJUBA Make Up Bottle Drops From the Sky
OLC Giant Weight Plates Fall From the Sky
Birchgo Artist
Skechers Shoebox Drops on Store Reveals Shoes
Skechers Shoe Tractors on Bull Parade
Victoria’s Secret Baggage Cart Delivery in NYC