Spooners Truck Melts into Cookie Dough
Solid
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This Spooners fake ooh ad begins with a giant cookie dough ice cream tub visibly softening and slowly oozing down the cobbled street of London’s Portobello Road. This moment cleverly highlights the indulgent meltiness of Spooners' cookie dough as the truck appears to dissolve into gooey puddles amid the iconic pastel-colored houses, while onlookers react with confusion and delight to the unexpected sweet spectacle. As a perfect blend of captivating storytelling and creative product integration, the computer generated graphics enhancement is designed for maximum brand engagement during an imagined spring heatwave.
