Davidoff Parfums Man Battles Dragon

Staff Pick

Noah Sprays Elixir, Fights Dragon Midair

This fake out-of-home ad begins with a giant dragon-like creature emerging from the water in front of a forested mountain landscape, highlighting the powerful allure of Davidoff Cool Elixir. The dragon fully rises and towers over the scene.

Noah stands on a rocky shore, visibly frightened but holding a bottle of Davidoff Cool Elixir. He sprays it on himself before launching into the air at high speed to confront the charging dragon head-on. He defeats it in a dramatic midair collision that sends the creature crashing back into the water.

The splash transforms into a prominent Cool Elixir bottle on screen with the text “Davidoff Cool Elixir” below. This CGI enhancement promotes the fragrance’s bold, heroic character and unforgettable presence.

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FOOH Impact ScoreOutstanding
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Credits

Metadata

Work Type: FOOH
Brand Industry:Beauty & Personal Care
Date posted:June 1, 2026
Source:Instagram