FOOH Impact Score:
Solid
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Imagine a towering skyscraper turning into a canvas for sneaker culture. That’s the innovative premise of this Sneaker Fever cgi ad featuring the thrilling reveal of its biggest event of the year. The video unfolds as the scene opens with a panoramic view of a city skyline at sunset, gradually zooming in on a skyscraper where a massive poster for 'Sneakers & Trucks 2024' dramatically unfurls from the rooftop, announcing the Sneaker Fever event taking place on December 21, 2024, at Plaza de Toros. Using engaging CGI effects, this Sneaker Fever cgi ad transforms a familiar urban setting into a memorable product showcase.