Sephora Colorful Flowers Bloom on Buildings
Sephora's Floral Spectacle in Milan
This CGI video for Sephora captures a couple meeting outside the Porta Nuova Shopping District in Piazza Gae Aulenti, Milan, Italy. As they embrace, a vibrant array of blooming flowers in various colours and species sprout from the ground.
The flowers gradually expand to nearby buildings, eventually covering the entire piazza in a stunning, petal-filled transformation. This computer-generated imagery transforms the city square into a blooming tribute for Sephora’s Mother's Day beauty campaign, celebrating love and appreciation for mothers.
B
FOOH Impact ScoreSolid
SAB-TierCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand:
Melvita Giant Bottle Repairs Cracked Bridge
Kiko Milano Flowers Bloom at Berliner Fernsehturm
Willow Production
Shu Uemura Cleansing Oil Flower Blooming
Ahood Beauty Flower Bloom in Venice Canal
Dolce&Gabbana Lemon Branches Budding on Building
L’Oréal Groupe Prada Flower Blooms in NYC
Barenbliss Giant Cover Cushion Rolls from Store
Hada Labo Statue Applies Lotion and Turns Gold
Bali Body Helicopter Drops BB Cream at Store
Day Five
Gold Apple Giant Boxes Play Beach Volleyball
Nocibé Giant Pink Gifts and White Ornaments in Lille
Pantene Giant Installations on Building