FOOH Impact Score:
Outstanding
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In this Inter cgi video, the scene opens with a driver’s view gliding down a sunlit Beverly Hills street, flanked by towering palm trees and oversized Inter Milan jerseys suspended majestically between them. The scene unfolds as the car smoothly cruises under these giant kits before transitioning to the Rose Bowl Stadium, where an enormous jersey unfurls across the pitch, almost swallowing the field beneath the expansive Los Angeles skyline; a colossal, black and blue-patterned snake coils ominously outside the stadium, its gaze fixed firmly on the larger-than-life shirt in the distance. With a captivating use of computer generated imagery, this Inter promotional video cgi video transforms an everyday cityscape into a surreal fan moment, highlighting Inter’s global reach as they prepare for their match in LA.