CUPRA Sports Car Transforms into Robot at Crossing
CUPRA Robot Transformation at Shibuya Crossing
This CGI advertisement for CUPRA features the ABT CUPRA Formula E Gen3 car transforming into a robot at Tokyo's iconic Shibuya Crossing. The video begins with an aerial view of the bustling intersection.
A section of the street then slides open, and the race car rises from beneath the surface. Once elevated, it slowly transforms into a towering robot, standing amidst the crowd. This striking visual serves as a tribute to the Formula E event in Tokyo, using computer-generated graphics to turn an urban location into an innovative product showcase.
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