The FOOH Awards winners have been announced! See who took home the top honors.
View Winners

Save to Collection

Marina Bay Sands Dragon Soars in Singapore Skyline

FOOH Impact Score:

The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact. Learn more

Outstanding

Learn more

Credits

Brand: Marina Bay Sands

Agency / Production / VFX: Unknown

Claim Your Work

Metadata

Brand Industry: Services

Country: Singapore

City: Singapore

Effects / Animations: Character Animation, Hair & Fur

Surroundings: ArtScience Museum, Marina Bay, Skylines

Date posted: February 9, 2024

FOOH.com is the biggest mixed reality ad library. If you are the creator of this Marina Bay Sands ad or would like to add your work Submit your work!

In this Marina Bay Sands mixed reality ad, a jade dragon rests peacefully at the ArtScience Museum before dramatically launching into the sky. The scene unfolds as the creature takes flight, circling one of the resort towers and soaring gracefully above Marina Bay, pausing briefly to gaze over the city before rising above the vibrant Singapore skyline to mark the Lunar New Year celebration. With a captivating use of CGI effects, this Marina Bay Sands promotional video transforms a cultural symbol into a striking, relatable spectacle, highlighting Marina Bay Sands’ focus on embracing tradition through modern innovation.

Join the #1 FOOH Newsletter

Exclusive insights on digital storytelling—trusted by top studios & agencies.

Related FOOH Ads

Browse All FOOH Ads