Betano Jersey Waves on the Building
Betano Jersey Waves on Building
This Betano FOOH campaign features two friends walking through the Plaza de la República in Buenos Aires at night. A large Club Atlético River Plate jersey, displaying the Betano logo, is shown hanging on a nearby high-rise building.
The city skyline is reimagined with the jersey, which is brought to life through CGI effects. These include bursts of fireworks and dynamic digital screens, creating a vivid display that reflects Betano’s identity as the official partner of Argentina’s record-holding club.
C
FOOH Impact ScoreImprovable
SABC-TierThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand: