FOOH Impact Score:
Outstanding
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This Kérastase cgi video begins with an oversized bottle of Kérastase Gloss Absolu Glaze Drops Anti-Frizz Hair Oil rising from the center of the Luxembourg Gardens, with the historic Luxembourg Palace serving as a grand backdrop. This moment cleverly highlights the transformative power of the product as the dropper releases a glowing stream of oil onto the surrounding greenery, instantly making pink wild roses bloom across the lush lawn. As a perfect blend of innovative storytelling and captivating product integration, the computer generated graphics enhancement is designed for showcasing the natural essence and shine of the Gloss Glaze Drops enriched with wild rose.