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Solid
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In this CeraVe fake out of home ad, a breathtaking aerial shot over Raouche Rocks in Beirut reveals a massive CeraVe Moisturizing Cream bottle gracefully descending beneath a parachute. The ad humorously reimagines the iconic Lebanese coastal landmark as a landing zone for skincare, with a massive product drop signaling CeraVe’s official arrival. A dynamic campaign that masterfully blends humor and creativity with a clear message about accessibility and expansion.
CeraVe
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