JD Sports Giant Bag Drop at Créteil Soleil

This faux OOH ad for JD Sports opens with a giant JD Sports drawstring bag plummeting from a bright, cloud-filled sky. It dramatically slams down in front of the Créteil Soleil building, creating a small crater with flying debris and rising black smoke. The camera then moves closer to the enormous bag, hinting at something hidden within.

Following this, the facade of the Créteil Soleil shopping centre unfurls into a massive banner displaying the message “JD EN PLUS GRAND ET PLUS BEAU CRÉTEIL SOLEIL.” The scene lingers on this message and the surrounding plaza, emphasising the bold arrival and upcoming expansion of the store. This CGI ad transforms the shopping centre into a cinematic moment, highlighting JD Sports’ ambition to grow bigger and look better at Créteil Soleil.