FOOH Impact Score:
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact. Learn more
Outstanding
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In this Coachella cgi campaign, a towering abstract sculpture made of concrete-like geometric shapes and a cylindrical rainbow tower are seen transforming the desert festival grounds. The ad humorously reimagines the traditional music festival venue with a creative display of temporary art landmarks brought to life through immersive design and crowd interaction. A clear CGI effects piece that masterfully blends creativity with a resonant twist on how large-scale installations visually define the Coachella experience.
Prime Video
Universal Pictures
Superman
Wiener Staatsoper
Disney Studios +
Lion King
Superman
Paramount Pictures
Universal Pictures