Elite Supps Cookies and Coconuts Float in the Sky
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FOOH Impact Score
Impressive
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A-Tier
B
C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.
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In this Raw Bar FOOH campaign, chocolate chip cookies, coconut slices, and branded snack bars drift across a clear sky filled with clouds. The ad humorously reimagines the open air as a launchpad, where Raw Bar’s new flavors take flight supported by computer generated graphics that elevate the moment into something immersive. A dynamic concept that masterfully blends humor and creativity with a memorable twist on product introduction.
