Pepsi Massive Santa Hat and Boxers On Seville Bridge

Pepsi Santa Hat and Boxers on Seville Bridge

This fake out of home advertisement features a gigantic blue Santa hat with white trim appearing on top of Seville’s historic Triana Bridge. This highlights the brand’s holiday theme.

Beneath the bridge, a pair of festive Pepsi-branded boxer shorts are revealed hanging dramatically above the Guadalquivir River. This suggests Santa has left behind his clothes during an impromptu visit to Spain. The computer-generated graphics are designed for seasonal brand engagement.

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Credits

Brand:Pepsi
Artist:Wildbytes

Metadata

Work Type: FOOH
Country:Spain
City:Seville
Date posted:December 7, 2023
Source:Instagram