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Michel Polnareff Giant Album Billboard Unveiled in Paris

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FOOH Impact Score

Impressive

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Credits

Brands: Michel Polnareff, Parlophone

Who we think created this: YF production

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Metadata

Brand Industry: Media & Entertainment

Country: France

City: Paris

Effect / Animation: Banner

Surrounding: City

Date posted: March 10, 2025

Source: Instagram

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Imagine a classic Haussmannian building turning into a towering homage to French pop culture. That’s the captivating premise of this Michel Polnareff cgi video featuring a grand-scale digital billboard unveiling his new album "Un temps pour elles." The video unfolds as the album artwork—depicting a sea of women in white encircling Polnareff’s unmistakable white sunglasses—appears across the facade, integrating the architecture with striking visuals that capture the attention of pedestrians and traffic below. Using computer generated imagery, this Michel Polnareff cgi video transforms a traditional Parisian streetscape into an innovative product showcase.

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