FOOH Impact Score:
Outstanding
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In this HBO Max CGI ad, a man raises his phone to photograph the Eiffel Tower just as towering green banners of King Aegon II unravel from the iconic structure. The ad dramatically reimagines the Paris landmark with a bold transformation that signals the arrival of House of the Dragon’s second season. A captivating piece that masterfully blends suspense and creativity with a commanding reminder of HBO Max’s storytelling might.