Coca-Cola Giant Dr. Pepper Zero Lands on KFC Roof
B
FOOH Impact Score
Solid
S
A
B-Tier
C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.
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In this Coca-Cola faux ooh ad, a giant Dr. Pepper Zero Sugar can crashes onto the roof of a KFC store, bursting open to flood the scene with soda. The ad humorously reimagines a fast-food rooftop as the landing pad for an unexpected flavor twist, with Dr. Pepper Zero Sugar making a bold entrance into Korea’s quick-service scene. An engaging moment that masterfully blends humor and creativity with a memorable twist on beverage marketing.
