Prose Statue of Liberty Wearing Wig
Statue of Liberty's New Look
This Prose CGI campaign opens with a sweeping view of New York City, revealing the Statue of Liberty in a surprising new style. The iconic monument is reimagined with a long red wig, complete with bangs.
Instead of her traditional torch, she proudly holds up a sleek pump bottle of Prose. This dynamic piece blends humour and creativity, offering a memorable twist on personalised haircare and digital storytelling.
S
FOOH Impact ScoreOutstanding
S-TierABCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand: