Rituals Cosmetics Giant Wreath Advent Calendar on Facade
B
FOOH Impact Score
Solid
S
A
B-Tier
C
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Brand: Rituals Cosmetics
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This Rituals Cosmetics cgi ad begins with a view of a giant wreath advent calendar suspended on the facade of rows of houses, gently swaying from side to side as pedestrians stop to watch. This moment cleverly highlights the immersive seasonal charm of the brand as the animated calendar draws attention from the street below, inviting passersby to discover the festive collection in person. As a perfect blend of clear storytelling and captivating product integration, the computer generated imagery enhancement is designed for boosting awareness around Rituals’ limited-edition holiday experience.
