King of the Hill Season Etched in Field
Hank Hill's Face Carved in Farmland
This Hulu mixed reality advertisement features a drone soaring over Alamo, Texas. It reveals Hank Hill's face meticulously carved into vast farmland beneath the town’s iconic water tower.
The ad humorously reimagines rural agriculture as a giant billboard, with a distinctive crop circle tribute announcing the return of 'King of the Hill' in collaboration with Hulu and Disney+.
This creative piece blends humour and nostalgia with brand identity, capturing the spirit of small-town Texas with an authentic twist on outdoor advertising.
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FOOH Impact ScoreOutstanding
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Credits
Brands:
Artist:Busterwood
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