FOOH Impact Score:
Outstanding
Learn moreThis Adidas cgi ad begins with a sleek black helicopter hovering above Sydney's breathtaking skyline, carrying the massive Women's Oceaunz Pro World Cup Ball. This moment cleverly highlights the impact of the grand reveal as the helicopter flies over iconic landmarks like the Sydney Opera House and Harbor Bridge before making a descent onto a soccer field at Manly Beach, where a circular platform awaits to mark the official introduction of the new Adidas Women's Oceaunz Pro match ball for the FIFA Women’s World Cup 2023. As a perfect blend of Engaging storytelling and Effective product integration, the CGI enhancement is designed for building excitement for the tournament.
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