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Ysé Curtains Unveil New Store

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FOOH Impact Score

Solid

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Credits

Brand: Ysé

Who we think created this: Vokode

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Metadata

Brand Industry: Fashion & Apparel

Country: UK

City: London

Effect / Animation: Reveal & Unboxing

Surrounding: Shopping Venue

Date posted: May 22, 2025

Source: Instagram

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In this Ysé fake ooh ad, elegant French lace curtains cascade in sweeping motion across the storefront of the new Chelsea boutique on King's Road. The ad dramatically reimagines a typical London high street with a captivating transformation where slowly parting ivory drapery theatrically unveils Ysé’s refined lingerie collections, echoing a Parisian stage reveal. A computer generated graphics execution that masterfully blends drama and creativity with a distinctive reveal of French elegance intersecting British charm.

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