Paramount Pictures SpongeBob Display on Ferris Wheel
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FOOH Impact Score
Impressive
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A-Tier
B
C
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Learn moreCredits
Brands: Paramount Pictures, The SpongeBob Movie
Agency: Golden Geese Studio
VFX: Golden Geese Studio
Creative Director: Golden Geese Studio
Sound: Golden Geese Studio
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In this Paramount Pictures FOOH ad, a towering Ferris wheel at the Edinburgh Christmas Market 2025 features a dynamic SpongeBob design, complete with a Santa hat and illuminated in festive lights. The ad humorously reimagines a traditional holiday fairground icon with a captivating cartoon takeover as SpongeBob becomes the centerpiece of the celebration. A creative display that masterfully blends humor and brand identity with a surprising twist ahead of the release of The SpongeBob Movie: Search for SquarePants.
