MINI Cars Exit Subway in Milan
Cars drive out of San Babila Metro
The CGI ad opens with designer Paul Smith looking surprised, followed by a cut to Milan's San Babila Metro Station entrance. Several MINI cars appear to drive directly out of the subway tunnel and onto the street, sliding around a corner. A passerby films the scene on his phone.
One car then calmly reverses into a tight box, precisely matching its size. The box closes to reveal the MINI logo and a nod to Milan Design Week. This VFX-enhanced video promotes MINI's compact design and presence during the design-focused event.
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