Hyundai "Inster" Charge on Paris Cobblestone Street

Hyundai Inster: Parisian Street Charge

This Hyundai fake out of home ad showcases the all-electric Hyundai Inster on a historic European street. The video features the Inster moving along a cobblestone street, framed by ornate Parisian architecture. A glowing cable plug appears above the car, signalling a need to recharge.

The car stops as the cobblestones beneath it illuminate with a soft light blue glow. A sleek charging pole rises from the street, its white bars lighting up in stages of blue to indicate charging progress, while the car emits a soft glow. Once fully charged, the pole retracts seamlessly into the street.

The Inster then rolls forward, still glowing, past the iconic façade of the Hôtel Pullman Paris Montparnasse, before the Hyundai logo fills the screen. Dynamic CGI transforms the Parisian avenue into an effective product showcase for the Inster.

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Credits

Brand:Hyundai

Metadata

Work Type: FOOH
Brand Industry:Automotive
Country:France
City:Paris
Date posted:August 13, 2025
Source:Instagram