Adidas Jersey Soars with Cable Cars

Imagine a massive football jersey soaring high above a city skyline. That’s the Innovative premise of this Adidas vfx advertising featuring a giant Maccabi Haifa Football Club jersey making its way through Israel. The video unfolds as above a skyway, a giant green Adidas Maccabi Haifa Football Club jersey sways gently in the wind, with VOLVO emblazoned on the chest, as it moves along with three cable cars following it. As the jersey floats above, it waves in the breeze. The scene transitions to Sammy Ofer Stadium, where two helicopters carry the giant jersey and drop it onto the stadium roof. The jersey slides down to the ground, and a man excitedly captures the moment. The campaign is about celebrating the spirit and pride of the Maccabi Haifa Football Club. Using computer generated graphics, this Adidas vfx advertising transforms the iconic jersey into an Impactful product showcase.