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JBL Floating Swans and 3D Clouds

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Outstanding

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Credits

Brand: JBL

Agency / Production / VFX: Unknown

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This JBL faux ooh ad begins with a man absorbed in his phone as he walks across the Passerelle Simone de Beauvoir in Paris. This moment cleverly highlights the brand’s ability to bring sound to life as he remains unaware of the surreal scene unfolding around him—3D clouds materialize above, large pink swan inflatables float beneath, and the bold metallic text 'JBL LAND' slides past him, all while he stays fixated on his screen. As a perfect blend of Memorable storytelling and Creative product integration, the CGI effects enhancement is designed for immersive brand engagement.

Metadata

Brand Industry: Retail & Fashion

Country: France

City: Paris

Effects / Animations: Large Objects, Object Transformation, Overlay

Surrounding: Passerelle Simone De Beauvoir

Posted on May 3, 2024

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