FOOH Impact Score:
Outstanding
Learn moreThis JBL faux ooh ad begins with a man absorbed in his phone as he walks across the Passerelle Simone de Beauvoir in Paris. This moment cleverly highlights the brand’s ability to bring sound to life as he remains unaware of the surreal scene unfolding around him—3D clouds materialize above, large pink swan inflatables float beneath, and the bold metallic text 'JBL LAND' slides past him, all while he stays fixated on his screen. As a perfect blend of Memorable storytelling and Creative product integration, the CGI effects enhancement is designed for immersive brand engagement.
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