FOOH Impact Score:
Impressive
Learn moreThis Betano CGI campaign begins with a man casually performing soccer tricks outside the Kaizen Gaming building while a Betano poster hangs prominently on the facade. This moment cleverly highlights the anticipation for the UEFA Champions League as his attention is drawn to a group of drones flying toward the structure. The scene builds as a massive UEFA Champions League trophy emerges from the building like a hot air balloon, ascending into the sky with drones encircling it to promote Betano as an official sponsor and announce the wait is almost over for the upcoming games. As a perfect blend of engaging storytelling and dynamic product integration, the computer generated graphics enhancement is designed for generating excitement around the tournament.
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