My Jewellery Giant Golden Ring Rolling in Brussels

This faux OOH advertisement for My Jewellery features a giant golden ring, intricately engraved with hearts, rolling through the streets of Brussels. The journey begins near the Brussels Town Hall, proceeding along Rue du Chêne 5.

The ring then makes its way to the new My Jewellery boutique located at Rue Jeanstas 20. Upon its gentle stop against the boutique wall, pink balloons emerge, filling the air. This innovative CGI ad transforms the urban landscape into a captivating spectacle, celebrating the grand opening of My Jewellery’s first French-speaking boutique in Brussels.