Lenovo 3D SUV Goes Off-screen From Laptop

Imagine a laptop capable of bringing digital designs to life in an instant. That’s the Memorable premise of this Lenovo mixed reality ad featuring the Yoga Pro i9. The video unfolds as a Lenovo laptop screen displays a rotating 3D graphic design of an SUV, set against a grid line background, like a digital blueprint in progress. Suddenly, the SUV bursts out of the screen, transforming into a miniature black car. It zips across the keyboard and onto the table, seamlessly transitioning from digital design to physical form. Moments later, a helicopter hovers above the tiny car, adding tension, followed by police cars in hot pursuit. The scene unfolds like an action movie, turning the concept of a blueprint coming to life into a promotion of the capabilities of the Lenovo Yoga Pro i9. Using augmented reality, this Lenovo mixed reality ad transforms a simple laptop screen into an Engaging product showcase.