Disney Studios Mufasa Cloud at Tower Bridge

In this Disney Studio FOOH campaign, a brooding sky over London’s Tower Bridge sets the stage as swirling clouds dramatically part to form the powerful visage of Mufasa from The Lion King. The scene unfolds as Mufasa's face takes shape in the sky, and his mouth appears to open, unleashing a silent, commanding roar that looms over the cityscape, evoking the story’s majestic presence in a modern setting. With an Engaging use of VFX, this Disney Studio cinematic experience FOOH campaign transforms an ordinary skyline into a bold, emotional tribute, highlighting Disney Studio’s theatrical release push for The Lion King, now in theaters.