Huawei Panda Emerge From 3D Screen

This Huawei FOOH campaign begins with an oversized panda appearing on a massive 3D digital screen towering over Bonifacio Global City in Metro Manila. This moment cleverly highlights the engaging nature of the Huawei Watch as the panda observes passing cars, leans forward as if pressing against the screen from inside, and interacts with digital balloons that float and drift onto the rooftop where it joins them and dances joyfully. As a perfect blend of captivating storytelling and distinctive product integration, the computer generated graphics enhancement is designed for building excitement around the launch event at Tech with Love on November 9–10, 2024.