FOOH Impact Score:
Outstanding
Learn moreIn this Spotify faux ooh ad, cars roll down W 34th Street as the camera sweeps through the bustling urban scene lined with storefronts, gradually panning to reveal the Empire State Building. The scene unfolds as the building’s middle corner dramatically opens like a curtain, unveiling a glowing gold interior with the name “JUNG KOOK” illuminated by radiant concert lights rising from within. With a distinctive use of computer generated imagery, this Spotify visual promotion transforms New York’s skyline into a golden stage, highlighting Spotify’s celebration of Jung Kook’s solo album launch, 'GOLDEN'.
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