Balenciaga Futuristic Cityscape with Spaceships
Spherical LED Floats Above Shanghai
This Balenciaga faux OOH advertisement opens with a high-rise perspective, near an escalator, offering a view of the Shanghai skyline and the Oriental Pearl Tower. The video showcases the brand's Spring 25 Collection.
A massive spherical LED screen floats mid-air, slowly rotating with 'BALENCIAGA' brightly displayed, illuminating the city. Surrounding skyscrapers light up with vibrant, branded visuals of varying scales.
Utilising VFX, this Balenciaga Spring 25 campaign transforms the city landscape into a modern cinematic universe, featuring floating tech elements and sleek spacecraft, highlighting Balenciaga’s global launch strategy.
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FOOH Impact ScoreOutstanding
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