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Snitch Shirts Float Out From Facade

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FOOH Impact Score

Impressive

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Credits

Brand: Snitch

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Fashion & Apparel

Country: India

City: Malad

Effects / Animations: Building Transformation, Cloth, Morphing & Transformation, Simple Motion

Surroundings: Railway Stations, Streets, Buildings, Cars, Infinit Mall

Date posted: October 1, 2024

Source: Instagram

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In this Snitch campaign, a purple train at a railway station seamlessly morphs into a bold orange, featuring the Snitch logo and signage. The scene unfolds as the train and platform signage shift color, followed by an orange plate card on a car announcing 'NEW STORE,' a streetlamp pole and a traffic sign flipping to 'MALAD, MUMBAI,' and white tiles around a building door turning orange. The transformation continues at Infiniti Mall in Malad where the entrance pillars and canopy adopt the Snitch orange as the brand name appears, and a billboard reveals a glowing logo inside. Floating black shirts unveil 'DOORS OPEN ON' and '4th OCTOBER 2024' while a drifting white polo declares 'FOR THE WORLD.' With an engaging use of VFX, this Snitch fashion campaign transforms everyday public scenes into a vivid announcement, highlighting Snitch’s new store launch in Infiniti Mall Malad.

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