Pandora Gift Box Landmark Collapses in Paris
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FOOH Impact Score
Outstanding
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In this Pandora vfx advertising, the Arc de Triomphe becomes the scene of a surprising transformation as it turns into a stack of gift boxes tied with Pandora's signature pink ribbons. The ad dramatically reimagines this iconic Parisian monument with a jewelry reveal, where rings, bracelets, and earrings ascend into the sky as the boxes collapse in a burst of CGI effects. A Captivating piece that masterfully blends elegance and imagination with a distinctive take on brand storytelling.
