FOOH Impact Score:
Impressive
Learn moreImagine skyscrapers being outshined by oversized beverages. That’s the engaging premise of this Lemon Perfect mixed reality ad featuring vibrant bottled drinks taking over New York City. The video unfolds as the scene opens with an aerial view of New York’s skyline, showcasing towering skyscrapers like the Empire State Building against the blue sky. Suddenly, the ground begins to tremble. From different locations beside the massive buildings, giant colorful Lemon Perfect bottles burst upward, slowly rising as if they were skyscrapers themselves. This campaign encourages everyone to stay hydrated with Lemon Perfect under the heat of New York, and invites customers to find a store near them. Using captivating computer generated imagery, this Lemon Perfect mixed reality ad transforms the iconic cityscape into an dynamic product showcase.
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