McDonald’s Minecraft Toy Collection Display
Hamburglar Smashes Milan Duomo
This faux out-of-home advertisement for McDonald's begins with a quiet street view of Milan. A giant silhouette of Hamburglar suddenly appears, towering over the city with the Duomo di Milano in the background.
Hamburglar then appears on the roof of a McDonald's location. A pixelated section of the building pulls out like a drawer, which Hamburglar smashes open to reveal the Minecraft movie-inspired toy collection. He transforms into a toy version as part of the set.
The CGI effects enhance this blend of storytelling and dynamic product integration, designed to drive excitement for the exclusive McDonald's toy giveaway campaign.
A
FOOH Impact ScoreImpressive
SA-TierBCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand:
C&A Giant Denim Outfits Dance on Building Top
Technopark Robot Vacuum Cleaning the Streets
Barbour Subway Train Wrapped in Quilted Fabric
Oppo Smartphone Melting Over Sagrada Familia Towers
Schullin Wien Watches and Gems Scattered on Street
The Guardians of Social Media
Staff PickVeikkaus Giant Christmas Card Gets Scratched
BäxLab
New Yorker Mannequin Holding Easter Egg on Facade
Lemons
Agora Mall Giant Chocolate Bar Spins Into Giant Mug
Polux Studio
Lululemon Giant Handbag Turned into Playground
Deborah Milano Lip Balm Draws 3D Lips on Building
Bluemotion 3D
Vitamasques Cupid Hits Target Bullseye
Haut CGI
Barbour City Covered with Quilted Fabric