FOOH Impact Score:
Improvable
Learn moreIn this NewYorker vfx advertising, the facade of its store transforms into an augmented display. The ad humorously reimagines a storefront with a computer generated imagery showcase that unveils a mannequin holding an object against a checkered backdrop. A dynamic display masterfully blends creativity with a memorable twist on seasonal fashion, as the scene shifts into a springtime celebration filled with vibrant green grass, colorful flowers, and a giant Easter egg with rotating 3D text inviting shoppers inside.
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