Citroën Grizzly Bear Falls Asleep Inside the Car
Grizzly Bear Naps in Citroën C3 Aircross
This Citroën FOOH campaign features a grizzly bear in the driver’s seat of the new Citroën C3 Aircross. The bear calmly looks towards the camera and begins to explain the vehicle's comfort.
As the bear speaks, he becomes drowsy and eventually falls asleep, deeply relaxed in the seat. This computer-generated imagery campaign highlights the unparalleled comfort of the Citroën C3 Aircross compact SUV.
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FOOH Impact ScoreImpressive
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