Adidas Running Shoes Spotted On Top Of Building

Adidas Adizero Adios Pro 3 CGI Ad

This Adidas faux OOH ad opens with a view over Victoria Harbour, showcasing the Hong Kong skyline and star ferries. An Adidas Adizero Adios Pro 3 shoe is seen hanging by its laces from the Two International Finance Center, while another is carried across the sky by a helicopter. A second helicopter also appears to support the spectacle.

The action then moves to Victoria Park, where the remaining shoe is dropped from above. Upon impact, the ground powerfully cracks. This CGI effects enhancement is designed to promote the full speed potential of the Adizero Adios Pro 3, blending dynamic storytelling with authentic product integration.

A
FOOH Impact ScoreImpressive
SA-TierBCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more

Credits

Brand:Adidas

Metadata

Work Type: FOOH
Brand Industry:Fashion & Apparel
Country:China
Date posted:January 12, 2024
Source:Instagram