Americanas Giant Basket on Wheels in Brazil

This Americanas fake OOH ad features a colossal grocery basket making its way through Salvador, Brazil. The video opens with a man walking along a cobbled street who stops in awe as the gigantic, goods-brimming Americanas basket rolls past him.

The basket glides along the pavement, with the striking Igreja de São Domingos de Gusmão visible in the background, before heading towards the Cathedral Basilica of Salvador. This imagery symbolises the brand’s arrival in Bahia.

Using creative CGI effects, this Americanas fake OOH ad transforms a familiar street scene into a captivating product showcase, depicting a historic street as a dynamic grocery aisle.