Dragon’s Den Dragon Flies Across the City
Dragon Flies Over Calgary
This Dragon's Den FOOH ad promotes business auditions and an in-person casting call event. The video features a mythical dragon flying through downtown Calgary, showcasing the city's urban skyline.
The dragon hovers motionlessly over the iconic Peace Bridge, casting shadows on passersby. It then gracefully sweeps across Stampede Park and the Scotiabank Saddledome, weaving between towering high-rises. Finally, it circles the Calgary Tower, peers through a window, and vanishes into the sky.
Using CGI effects, this Dragon's Den FOOH ad transforms Calgary's cityscape into an innovative product showcase.
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FOOH Impact ScoreImpressive
SA-TierBCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more