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Solid
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In this BHV Marais captivating FOOH ad, the scene begins with a nighttime view of the illuminated Le BHV Marais department store, showcasing its ornate façade and the glowing dome above. The ad humorously reimagines Paris' iconic retail landmark as a stage for Pokémon magic, replacing the dome with a massive, trembling Poke Ball that sparks with CGI effects and lights up the night sky. A dynamic FOOH ad that masterfully blends fun and creativity with a memorable twist on brand storytelling.
BHV
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