Rabanne Mascara Encased Brush at Big Ben

Midnight Mascara Liquid Cascades Down Tower

This fake out-of-home (FOOH) advertisement for Rabanne reimagines London's iconic Big Ben. The clock face transforms into a striking display for the brand’s Rockstar Mascara.

In the ad, a mascara bottle forms the hour hand, and its precision brush acts as the minute hand. At midnight, glossy black liquid cascades down the tower, dramatically announcing the arrival of Rabanne's latest product.

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Credits

Brand:Rabanne

Metadata

Work Type: FOOH
Brand Industry:Beauty & Personal Care
Country:England
City:London
Date posted:February 6, 2025
Source:Instagram