Semrush Barber Shop Expansion at a Street Corner

Semrush Barber Shop CGI Expansion

This CGI campaign for Semrush features a barber shop located on the corner of a brick building. The scene highlights Semrush Local's ability to help businesses gain prominence, as a giant hand appears, expanding the shop outwards and upwards into an eight-story structure.

The transformation continues with a tap that reveals an enormous barber’s pole and animated cutting shears. Two large posters unfurl on the third floor, announcing 'MAIN STREET' and 'BARBERS.' This CGI enhancement is designed to drive visibility and local brand awareness.

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FOOH Impact ScoreSolid
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Shortlisted at the FOOH Awards 2025

Credits

Brand:Semrush
Production:Something’s Awry Productions
VFX:Kris Theorin
Sound:Kris Theorin

Metadata

Work Type: FOOH
Brand Industry:Services
Date posted:February 11, 2025
Source:Instagram