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Solid
Learn moreCredits
Brand: Samsung
Agency: Independent Ideas
Production Company: MaiN Factory
VFX: MaiN Factory
Sound: MaiN Factory
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This Samsung FOOH ad begins with yellow sticky notes floating mysteriously in front of the Samsung building in Milan, Italy. This moment cleverly highlights the refrigerator’s intelligent organization and generous storage capacity as the camera pans to the right, revealing a towering Samsung F1RST 75 AI Refrigerator, with each brightly colored sticky note flipping into the air in a flowing sequence. As a perfect blend of captivating storytelling and distinctive product integration, the augmented reality enhancement is designed for promoting maximum space and freshness.
Samsung
Samsung
Samsung
Samsung
Samsung
Samsung
Samsung
Samsung